Campari is an alcoholic liqueur or spirit derived from the infusion of bitter herbs, aromatic plants, and fruit in a mixture of alcohol and water. It is widely considered to be a classic apéritif. The exact number of ingredients used is often debated, with some attributing it to 20, 60, or even 80. However, the recipe remains a closely guarded secret, with only alcohol and water being the known ingredients.
Its vibrant red colour, intense aroma, and distinctive bitter taste make it a versatile and essential ingredient in many world-renowned cocktails. It is often enjoyed with soda water or citrus juice, as well as a refreshing spritz with Prosecco.
Campari has always been a symbol of intrigue and pleasure when it comes to aperitifs. The intense aroma and inspiring flavour creates a captivating and unique drinking experience. These are the values that have made the Campari brand famous throughout the world as an icon of passionate Italian style and excellence.
Campari is a contemporary and charismatic classic that has remained unchanged throughout the years to the original formula. The creation of Campari was the result of the talent of Gaspare Campari, master drink maker and founder of the company. His experiments in concocting new beverages in Novara, in 1860, resulted in a recipe that still today remains a secret known only to the very few people in charge of the production process.
Negroni Cocktail
The Negroni cocktail is simple and balanced, it's considered to be one of the most famous Italian cocktails in the world. Invented in 1919 by Count Negroni - who asked to add a touch of gin rather than soda to his Americano, in honour of hist last trip to London - the cocktail was finally named after the count who adored it. The Negroni is part of the official cocktail list of the IBA (international bartending association) and IBA cocktails are prepared all over the world according to this original recipe.
Serve in a Rock Tumbler Glass
- 1 part (30ml) Campari
- 1 part (30ml) Gin
- 1 part (30ml) Red Vermouth
- 1 slice of orange
1) Pour all ingredients directly into a rock glass filled with ice
2) Garnish with a slice of orange.
